Pixel Qi Launches Two New Low Power, Sunlight Readable Displays

Submitted by lalit on June 3, 2011 - 4:57pm.

Pixel Qi added two new sunlight readable low-power displays to its lineup at Computex 2011. Both the new 7-inch display (1024 x 600 resolution) and the new 10.1-inch display (1280 x 800 resolution) are built on Pixel Qi’s technology that combines benefits of e-ink and LCD display technologies. This results in a display that is readable in sunlight with up to 80% power saving over conventional LCD screens while offering LCD like refresh rates and color reproduction.

The new Pixel Qi displays are both sharper and thinner than previous generation Pixel Qi display. The 10-inch display is just 3mm (0.112-inch) thick and the 7-inch model is 4mm (0.16-inch) thick. Pixel Qi plans to decrease the thickness further down to just 2mm by end of this year when they will introduce a 9.7-inch display panel. Pixel Qi will start mass production of the 7-inch and 10-inch displays this summer and devices based on the new displays should come to the market by end of this year.

As you can see in the video below the Pixel Qi displays are really impressive outdoors in e-ink mode and that’s why Pixel Qi’s CEO, Mary Lou Jepsen is comparing it with iPad in sunlight. However, when used indoors (where most of the people use then tablet and laptops) these display are way behind LCD screens in both color reproduction and screen refresh rates. They also lose their power saving advantage when used in a LCD like mode indoors.

The Pixel Qi technology is still in its infancy and we believe in future we will see Pixel Qi displays that can match color reproduction and image quality offered by LCD screens.